Joel York leads global marketing and product management at Meltwater and is laser focused on driving growth through modern online marketing and world-class SaaS products. Joel has 20 years of experience bringing software products to market and is a recognized leader in the SaaS community. He shares his expertise in SaaS at Chaotic Flow and Cloud Ave and in marketing on the Meltwater blog and B2B Marketing Strategy.
Home
Joel is based in San Francisco, USA, where he lives with his wife. Growing up in Dallas, Joel made his way to Silicon Valley via Los Angeles, Chicago and New York City.
Play
Joel is an avid city dweller that thrives on great people, great entertainment, great art, and great food in great locations around the world that can be accessed by great public transportation systems, plus the occasional trip to the beach or the slopes.
Work
Joel has managed global marketing and sales organizations serving more than 50 countries, including local offices in the US, UK, Germany, Israel and India. Prior to Meltwater, Joel was CMO & VP Sales at Xignite where he drove double-digit growth that led to Xignite’s successful 11M B-round. Joel has held senior management positions leading marketing and sales organizations from startups to public companies, including Navis, eMind, Passlogix and SPSS. He is also a very active adviser to the startup community where he has worked with companies such as Zendesk, Conduit, AgilIron, and Appfirst.
School
Joel holds a B.S. in Physics from Caltech, an M.S. in Engineering Physics from Cornell University and an M.B.A. from the University of Chicago.
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